Facebook Events

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 document.addEventListener('appropo:pageview', function(e) {
    console.log("appropo:pageview", e.data);
    fbq('track', 'PageView');
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  document.addEventListener('appropo:productview', function(e) {
    console.log("appropo:productview", e.data);
    fbq('track', 'ViewContent', {
        content_name: e.data.name,
        content_category: e.data.tag_path,
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        content_type: 'product',
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  document.addEventListener('appropo:purchased', function(e) {
    console.log("appropo:purchased", e.data);
    fbq('track', 'Purchase', {
      value: e.data.total,
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      content_ids: e.data.order_items.map( function(oi) { return oi.id  } )
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